Latest analysis by Rightmove
shows that 70 per cent of
properties that were newly
marketed in the first six
months of 2011 are still up for
sale, a sobering reflection of
current market conditions.
This is hardly surprising, says
Rightmove, given that lenders
are still only approving around
half the number of mortgages
they were before the credit
crunch happened.
As a consequence, sellers
have to have sufficient equity
to be able to price aggressively
to attract scarce buyers and
still raise a large enough
deposit to fund their next
move.
This is likely to
contribute to new seller
numbers remaining subdued.
The current weekly run rate
of new listings is 27,062, which
is 12 per cent lower than the
30,877 recorded in July 2010.
Sellers with sufficient equity
are at a considerable
advantage in being able, if
they are willing, to undercut
the competition and then be in
a strong position to be able to
negotiate a similar reduction
if they are purchasing again.
They also benefit by being
able to put down enough of
a deposit to get the most
attractive mortgage rates.
Miles Shipside of Rightmove says, “Many equity-poor
aspiring sellers will be trapped
in their current homes, either
unable to come to market or
stuck on the market and
unable to reduce to a price
that will attract buyer interest.
Those that are equity-rich
have an opportunity to
increase their chances of
success by launching to the
market at a price below their
over-priced and stale
competition.”
The current level of retail
price inflation is reducing
property prices in real terms,
which will eventually help
frustrated would-be sellers
who are currently unwilling or
unable to price to sell.
Shipside summarises, “While
property has a good long-term
record as a hedge against
inflation, in the short term
property prices have become
significantly cheaper in real
terms as the cost of living has
gone up, while the cost of
housing has stood still or gone
backwards.”